TikTok ads

Perfect TikTok ads start here.

Paid social eats content: five hooks, three angles, two lengths — every variant needs captions, vertical framing, and music that never drowns the pitch. Aperture is built to feed that machine. One master edit becomes a week of ad variants in one sitting.

The pipeline

One master. Many winners.

01
Upload the master

Long edit, webinar, interview, product walkthrough — transcribed at ingest.

02
Get ranked hooks

LLM scores the transcript for highlight potential and suggests ranked short moments.

03
Reframe to 9:16

One preset recomposes the cut for vertical. Center-crop now, finer transforms in the timeline.

04
Caption & duck

Auto-captions burn in with your styling; music dips under every spoken word automatically.

05
Export the kit

One download, post-ready: master with captions burned, .srt and .vtt sidecars, description, hashtags, thumbnail. Platform kits for TikTok, YouTube, and Instagram.

06
Review the batch

Send one guest link with the whole batch — client swipes, comments, approves in their phone.

The anatomy of an ad that performs.

Aperture covers every line of the checklist natively — nothing leaves the tab.

  • Hook inside 3 seconds — moment search surfaces your sharhest lines; trim the lead-in in seconds
  • Captions always on — most feeds watch muted; styled burn-in is part of the export, not an afterthought
  • Vertical by default — the 9:16 reframe preset composes for the feed, with text placed in safe zones
  • Voice above music — auto-duck drops the track −12 dB under speech on every overlap
  • Speed where it helps — punch up product beats at 1.2–1.5× with the speed ramp, keep the CTA at 1×
  • End card and loop — freeze-frame the last frame, cut the loop point on the transcript, not the waveform
  • A/B variants in minutes — duplicate the sequence, swap the first 3 seconds, render both, let the guest link decide

"We used to brief an editor and wait a day per variant. Now the whole variant matrix comes out of one master edit before lunch."

— the long → shorts loop

A moment of clarity

The algorithm rewards consistency. The kettle rewards patience.

Five hooks, three crops, one master edit — rendered before your tea is drinkable. Paid social stopped needing an afternoon.

Feed the feed

Long video in. Ads out.

One master in. A week of verticals out.

The repurposing loop runs without an export-import shuffle: ranked highlights from the transcript, 9:16 reframe, karaoke captions, loudness-normalized audio, per-lane stems — reviewed on one guest link before anything ships.

  • Long → shorts: the LLM ranks the best moments of the master as clip suggestions
  • 9:16 reframe at 720×1280 with safe-zone guides — nothing important gets cropped
  • Karaoke captions burned in with per-word highlight — same styling at export (ASS)
  • Auto-duck + clean-audio denoise; exports normalized to −14 LUFS / −1.5 dBTP (measured −13.8 on production)
  • Per-lane stems — music, VO, SFX as separate m4a files for platform remixes

Why ad teams pick Aperture over the usual stack.

JobUsual stackAperture
Cut variantsEditor + round tripsDuplicate sequence, cut in browser
Find momentsScrub proxiesMoment search, ranked by LLM
Vertical cutManual re-crop9:16 reframe preset
CaptionsThird-party toolAuto-captions, styled burn-in
MusicManual gain ridesAuto-duck under speech
Client reviewWeTransfer + emailGuest link, watermark, threads
Audio QCManual passes−14 LUFS normalize + per-lane stems

One master edit.
A week of ads.

Start free. Pro adds the AI editorial suite when the campaign needs more cuts than hours.